Zero to Unicorn

Zero to Unicorn is a free simulation game made with AI by @teja_sai, and you can play it right here in your browser.

From Zero to Unicorn

You're 18, broke, and full of ideas. Zero to Unicorn drops you into a sleek futuristic startup office with nothing but ambition. Dream up startup ideas, build products customers actually want, and pitch a cast of AI investors — each with their own personality, ego, and checkbook.

Raise funding round after funding round, hire and fire your team, launch marketing campaigns, and outmaneuver rival startups gunning for your market. Survive viral hits, lawsuits, economic crashes, and competitor attacks while your valuation climbs toward the legendary $1 billion unicorn milestone.

Watch your empire grow around you: every win fills your office with desks, talent, and energy. Reach a billion-dollar valuation, IPO, or acquire your rivals — just don't run out of cash or burn your customers' trust along the way.

Every playthrough is different, with procedurally generated ideas, investors, and events. How far can you take your company?